Automakers largely sit out 2026 Super Bowl advertising amid industry uncertainty

Automakers largely sit out 2026 Super Bowl advertising amid industry uncertainty

Volkswagen is one of three automakers expected to advertise during the Super Bowl in 2026. Courtesy VW DETROIT — Automakers are largely sitting on the advertising sidelines during this year’s Super Bowl amid uncertainty in the U.S. automotive industry involving sales, tariffs and regulations. Carmakers — historically major buyers of ads during the big game…

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Stellantis CEO: 2026 is the ‘year of execution’ as Wall Street awaits turnaround strategy

Stellantis CEO says automaker is stronger together as stock plummets amid $26 billion charge

Stellantis CEO Antonio Filosa speaks during an event in Turin, Italy, Nov. 25, 2025. Daniele Mascolo | Reuters DETROIT — Stellantis CEO Antonio Filosa on Friday said the automaker plans to move forward as one company amid speculation that it would be better off selling brands or splitting up after disappointing results. “Stellantis is a…

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