From peppy prints to punchy hues, Boden has never been afraid to be bold. In fact, the British brand embraces playfulness and fun in its approach to style, which is exactly what makes it so distinctive and beloved by many. The label is well-known for the way it blends heritage with zingy colour and contemporary flourishes, elevating cosy pub and country walk staples into pieces that feel decidedly chic.
As we head into the colder seasons, Boden has stayed true to its signature flair and defied the arrival of grey skies with the latest drop of its British Classic Collection. From waxy trench coats to herringbone textures, the collection livens up classic motifs (think argyle and polka dots) with bold shades, and elevates knitwear with loud block colours, while tailoring gets a shake-up with dramatic cuts and, of course, colour.
Discover Boden’s new collection now
Knitwear, revamped
First up, pattern. Boden is known for its love of Fair Isle and Argyle, and its latest drop sees cosy cardigans and pullovers revamped with a palette of vibrant, bold colour. The Mae Fair Isle Cardigan features a versatile navy blue elevated with yellow, pastel pink and forest green. Layering beneath a camel-hued trench, for instance, it’s an easy way to add a dose of fun.
The Marta Longline Merino Jumper takes an argyle pattern up a notch, with punchy red and a soft pastel pink. Pair it with a matching scarf for an intentional and considered look that is still casual and cosy.
For a more contemporary take on whimsy, the timeless polka dot print of the Kat Brushed Cashmere Cardigan is amplified with a striking combination of electric blue and rich maroon – which is sure to attract a compliment or two. Made with cloud-soft cashmere, you’ll feel as good as you look while wearing it, too.
Tailoring with a twist
Suiting needn’t be dull – and Boden’s latest drop proves that by marrying structured tailoring with punchy patterns that add interest. Its Collarless Wool Blend Blazer, with its check design and cinched-in waist, is a perfect example.
In red and green tartan that nods to great outdoors attire, the Wool Blend Pleated Trousers look like something Claudia Winkleman would sport in The Traitors. They feature a dramatic wide leg that could elevate a crisp white shirt at the office or be worn to a meal out – and have festive season dressing written all over them. Meanwhile, the Dartmouth Wool Blend Blazer and Canonbury Wool Blend Trousers offer an elegant take on smart casual, and could be worn to the office or dressed up with a silk shirt and a kitten heel.
When it comes to power-suiting, a nipped-in silhouette adds drama. Boden’s Collarless Tailored Blazer in poppy red nails the brief. The collarless design and clean lines offer a put-together, elegant kind of minimalism, while the defined shoulders afford added impact.

Outwear that brightens grey days
Just because the weather is getting gloomier doesn’t mean our outwear needs to be. Trench coats have long been a mainstay of transitional dressing, but small details can completely shake up the classic. Take the Wax Trench Coat, which blends olive green and navy tartan with bold blocked-off cuffs and collar. Either cinch it in at the waist using a wrap-around belt, or simply wear it as a throw-on-and-go staple and master everyday styling effortlessly.
When the colder weather bites, the Aylesford Wool Coat lifts the classic wool winter coat with a yellow and maroon check pattern, making it an easy win when it comes to statement outerwear. Meanwhile, the Cotswold Borg Coat reimagines a traditional British heritage motif in pastel pink and chocolate brown, while taking cosiness to the next level with warm, textured fleece that’s ideal for wrapping up in style when wind and frosty climes arrive.
