From Taboo To Trend: Why Gen Z Demands Period Inclusivity In Fitness And Fashion

Last Updated:July 21, 2025, 10:25 IST Periods are no longer something to “deal with.” For Gen Z, they’re something to live through powerfully, in gear that makes them feel seen, supported, and strong. From the gym to the runway, young consumers are transforming period conversations, demanding fashion and fitness that supports their needs with comfort,…

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